Working with Gregg Metcalf
atlanta
Working with Gregg, clients gain the insights, the analysis, and the plan to obtain the lease(s) and office space(s) that retain the best employees, attract top talent, and maximize profitability.
Conduct a Needs Analysis
Conduct a needs analysis to affirm and align your real estate strategy with your business objectives.
15 years in Office Tenant Rep: Atlanta, National, and International
- 7 years in Office Development
- 13 years representing the landlord
Resulting in "an unfair advantage," as described by many of Gregg's clients.
1- Align Company Objectives
with Real Estate Requirments
Align your real estate strategy with your business objectives.
With a deep understanding of the market, combined with a clear understanding of your objectives, Gregg is your partner in creating the real estate strategy that optimizes costs, enhances productivity, and positions your company for long-term success.
Starting with a detailed needs analysis, Gregg takes the time to understand your business, workforce dynamics, and operational needs.
Renewing your lease:
If a renewal at your current location aligns with your new strategy, Gregg will work with you to assure your existing environment can be remodeled to match your new strategy. Further, Gregg uses current market information and insights on comparable spaces to your own, to leverage the best deal possible. If your landlord won't, or is unable to meet your needs, it is time to relocate.
Relocating:
Through the in-depth needs analysis, understanding the ins and outs of your business, Gregg guides you to a clear plan and path away from what you do not need and for what you do need. The process results in you having a tangible strategic, data-driven roadmap that positions your company for future success. Often including space utilization studies, stakeholder insights,and forecasting future needs, Gregg ensures that your real estate decisions are fully aligned with your corporate objectives, driving both productivity and long-term profitability.
"In just Atlanta alone, we saved millions of dollars during a tough economic time that helped my Atlanta partners navigate through a rough period." - Wes Hudson
Success Story Linked Here
2- Secure and Optimize Office
Location(s), Spaces, and Leases.
Experience competitive, and transparent approach to identifying and securing
the best property solutions for your company's needs.
Directly impacting retention, recruitment, and profitability, the wrong or less than ideal location, the wrong office design, and /or a poorly negotiated lease are among the costliest mistakes companies make. Upon defining your unique requirements for location, space needs, and operational goals, Gregg conducts a comprehensive market survey, identifying a wide range of suitable options. From there, the process narrows, with property tours resulting in shortlisting, options for a detailed RFP process.
Selecting the right office location and securing optimal lease terms are pivotal to your company’s success. Applying his deep expertise, gained from decades of experience on the landlord side, Gregg guides you through a meticulous and transparent process that maximizes value at every stage.
Rather than a burden, the complexities of lease negotiation become a strategic advantage with Gregg Metcalf by your side. His insights into landlord perspectives allow him to structure deals that safeguard your interests and provide flexibility, ensuring that the lease terms align with your growth plans. Gregg’s ability to bring all parties to agreement smoothly has repeatedly led clients to outcomes that far exceed expectations. Companies have credited him with delivering savings, relocating them into strategically advantageous submarkets, and securing deals that promote both immediate and long-term growth.
"Gregg Metcalf has the ability to structure terms in a way that brings all parties to agreement easily in the toughest of markets and situations." - Greg Borak, Deloitte
3 - Reap Maximized
Recruitment, Retention and Profitability
Benefit from the impact of remarkably advantageous terms, even in rapidly tightening markets, ensuring your office space is a driver of growth (retention and recruitment advantage), cost-efficiency, and long-term success.
Your real estate choices don't just impact your bottom line—they shape your ability to attract and retain top talent. After securing the perfect office space, Gregg ensures that the transition into your new environment is seamless and fully integrated into your operational timelines. His team continues to support you post-lease execution, overseeing everything from contractor coordination to final move-in, minimizing disruption and ensuring business continuity.
By creating spaces that enhance productivity and employee satisfaction, Gregg’s approach turns your office into a competitive advantage. Whether you're navigating tight markets or negotiating under deadlines, his expertise results in not only cost-efficiency but also a powerful edge in recruitment and retention. Under Gregg's guidance, your office space becomes a critical lever for both immediate profitability and sustained, long-term success.
"...We expanded our entire portfolio to Gregg nationwide and incurred multiple millions of dollars in savings that would not have happened without him.
Very thankful from not just me, my entire firm."
Success Story Linked Here
Get in touch
Gregg's Story
"Giving every client an unfair advantage"
15 years in Office Tenant Rep, short-term and long-term, locally, nationally, and internationally, and ringing 13 years experience on the landlord side of the business, 7 years in Office Development, clients experience and say again and again, “Gregg Metcalf brings an unfair advantage.”
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"With Gregg’s insights and expertise, in 2 separate transactions, we secured terms that were remarkably advantageous in a market that was rapidly tightening."
Gregg Borak
Senior Manager, Real Estate
Deloitte
"Through the connections and introductions made by Gregg and his team, the floodgates opened to make a greater impact on our company's growth and profitability."
Renato Razon
Chief HR Officer
Mercedes Benz USA
"Gregg was able to make the transactions that upgrades our space and saved us over 4 million dollars. Later we expanded our entire portfolio to him nationwide and incurred over multiple millions of dollars, savings. None of this would have happened without him. "
Wes Hudson
The Reznick Group
Principal